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The TikTok Pixel sends conversion data to TikTok Ads for campaign optimization. On a Replo site it tracks page views, add to cart, initiate checkout, complete payment, and view content.

Add the TikTok Pixel

Give Replo your Pixel ID and ask Replo to add it. The pixel loads through Replo’s consent layer, so it stays GDPR and CCPA compliant and only fires once a visitor consents.
Add my TikTok Pixel with ID CXXXXXXXXXXXXXXXXX to my site, then publish
Tracking starts on every page once you publish. You can also manage pixels from your site’s tracking settings if you’d rather not use chat.

Finding your Pixel ID

  1. Log in to TikTok Ads Manager.
  2. Open Assets, then Events.
  3. Select your web pixel.
  4. Your Pixel ID is shown in the pixel setup instructions.
Add a pixel only once. Installing it both here and through another tool causes duplicate tracking and skews your data.